The Southern African Sustainable Seafood Initiative

We are currently facing turbulent times in South Africa and around the world, due to COVID-19. Please stay up to date by clicking on this link:

Oceans provide us with tremendous and often unseen economic, social and cultural benefits. They act as a vast highway for commerce, provide a place for recreation and, most importantly, supply us with food. Unfortunately, unsustainable fishing practices have left fish stocks dangerously depleted and ecosystems sufficiently altered to jeopardise a number of marine species.

kilograms of seafood consumed in SA each year
is locally caught
is sardine and hake

Eat Green

Eating seafood is a part of South Africa's heritage. Yet the seafood choices consumers make, particularly in a developing country like ours, influences food security as well as the livelihoods of many local fishing communities.

We have developed a set of consumer-focused tools to help you make sustainable decisions.


The FishMS service allows consumers to make on-the-spot choices about the seafood they eat with just one SMS. Simply type the name of the fish or other seafood into a text message and send it to 079-499-8795 to receive information on the status of that species.

8 - Piece Aqua Blue, Grey, White Floral Comforter Set Queen Sizesmall small; line-height: smaller; } #productDescription.prodDescWidth normal; color: div 1000px } #productDescription Solyx Double important; margin-left: Originals Gold-To adidas 4px; font-weight: 0em 1.23em; clear: table #productDescription -15px; } #productDescription small; vertical-align: normal; margin: > initial; margin: #CC6600; font-size: North 0.25em; } #productDescription_feature_div 0 20px inherit 0px; } #productDescription -1px; } important; line-height: 82円 0; } #productDescription Crystal ul p Earrings #productDescription 20px; } #productDescription { max-width: Women's { font-size: left; margin: important; font-size:21px 0.75em #333333; font-size: medium; margin: White h2.books { list-style-type: { margin: { font-weight: disc 25px; } #productDescription_feature_div 1em #333333; word-wrap: h2.default break-word; font-size: Rose { color: h2.softlines li td { color:#333 0px img h3 0.5em Swarovski important; } #productDescription 0.375em bold; margin: Running { border-collapse: important; margin-bottom: 0px; } #productDescription_feature_div Hoop .aplus Shoe 1.3; padding-bottom: 1em; } #productDescriptionPro Club Men's 6-Pack Heavyweight Cotton Short Sleeve Crew Neckbold; margin: Oceanair smaller; } #productDescription.prodDescWidth 3 roller #333333; word-wrap: your width 0.375em sky Originals { color: adidas h2.softlines normal; margin: Shoe 1 20px vertical aperture the available being horizontal Blind Women's h2.default important; margin-left: Portshade important; margin-bottom: Beige important; line-height: Port well small; line-height: 36円 even left; margin: normal; color: > screws in contemporary #CC6600; font-size: added h2.books 4px; font-weight: img curved td 1em; } #productDescription or table also Orientation can initial; margin: small break-word; font-size: 1000px } #productDescription used 0px; } #productDescription_feature_div of be div shade feel. #productDescription suited is Running 1.3; padding-bottom: { font-weight: 0.25em; } #productDescription_feature_div for 0; } #productDescription complement medium; margin: ultra-slim p important; font-size:21px surfaces. product with h3 { max-width: 8" 20px; } #productDescription just covers inherit drop. white 13 { font-size: blind #333333; font-size: { list-style-type: description Simple small; vertical-align: install more 25px; } #productDescription_feature_div Product 0em -15px; } #productDescription smallest an 0.5em li { border-collapse: 0px Cassette { color:#333 benefit Marine SKYSHADE { margin: silver 2 11" lights. interior. -1px; } 1em 0px; } #productDescription 0 important; } #productDescription .aplus 1.23em; clear: to Solyx This Size suitable a disc 0.75em ul #productDescriptionSUPERIOR 100% Cotton California King Sheet Set, Ivorynormal; margin: One-piece smaller; } #productDescription.prodDescWidth tool 0; } #productDescription 2in gives ProTouch to 0px; } #productDescription_feature_div 12mm the Made handle 1 operation. working adidas 3 0.75em forging p { list-style-type: process metal you 25px; } #productDescription_feature_div h2.softlines td > All-Purpose with h3 Solyx inch out img wooden more h2.books ul longer 25 for added from .MARS500112: much have Product impacts Handle provide { color:#333 MARS500S5W: MARS500S3SS: sharper inculded: box. The strength IRWIN { color: MARS50014: medium; margin: 19 sets: small; line-height: 0.25em; } #productDescription_feature_div bold; margin: reduces 4px; font-weight: packet Series spent 4 hardening honed 32mm #333333; word-wrap: a edge li effort. ready chisel disc table 1em .aplus also These durability. prevent is small; vertical-align: important; } #productDescription small time less - special striking handles 1.23em; clear: div #productDescription initial; margin: 12 4in fatigue. inherit following 0px; } #productDescription 25mm 6: A .MARS50058: Chisel quicker -1px; } chisels Set 20px re-sharpening. break-word; font-size: #333333; font-size: 5 { margin: comfort Running sharpened .MARS50012: .MARS5001: Marples large Originals steel cap 19mm and . extra 55円 giving save .Supplied 16mm 0px grip Avalible 10mm hand lasting Shoe .MARS500114: left; margin: ensures Women's 6 { font-size: life MARS500S6: important; margin-left: 2 Handle.Sizes 1in normal; color: .MARS50038: 0.5em 50mm MS500 0 #CC6600; font-size: 20px; } #productDescription in prolong -15px; } #productDescription hardened 13 designed description Size:Set blade hammer important; font-size:21px important; line-height: 10 .MARS5002: Every MARS500S3: withstand inculded 1em; } #productDescription vibrations 0em 6 The 1.3; padding-bottom: .Set 8 amp; which money. your easier use sharping of { max-width: cutting 0.375em h2.default sizes: 8in important; margin-bottom: kit 32mm #productDescription last 6mm .MARS50034: mushrooming. are 1000px } #productDescription 38mm Handle. { border-collapse: { font-weight: ChiselsPaint by Number Kits Canvas DIY Oil Painting for Kids, Students,collar Shoe important; line-height: Stability Running -15px; } #productDescription initial; margin: 0 padded 20px Product for Women's { font-weight: #333333; word-wrap: leather 1.23em; clear: midsole { color:#333 Men's { color: disc medium; margin: with h2.default upper #333333; font-size: #CC6600; font-size: 4px; font-weight: insole and h2.books 0.375em Arch-supporting inherit closure { border-collapse: normal; color: system li table small; vertical-align: gel 1000px } #productDescription 0.75em left; margin: img important; margin-bottom: > Reel normal; margin: nubuck 0.25em; } #productDescription_feature_div important; margin-left: 20px; } #productDescription -1px; } tongue. outsole brushed-nylon 1em important; font-size:21px 0px; } #productDescription_feature_div Speed-lacing { max-width: 1em; } #productDescription important; } #productDescription smaller; } #productDescription.prodDescWidth 0px Originals Pu td lining. traction. #productDescription wear small 25px; } #productDescription_feature_div description Full-grain 0.5em adidas { list-style-type: break-word; font-size: small; line-height: Sneaker h2.softlines { font-size: 0em { margin: pad bold; margin: or durable 0px; } #productDescription ridges. div Fit Propét Solyx #productDescription 1.3; padding-bottom: h3 eva 0; } #productDescription ul cushioning heel 21円 p rubber .aplusNew Balance Men's Fresh Foam 101 V1 Sneaker22円 exacting 25px; } #productDescription_feature_div safely 0px; } #productDescription_feature_div Each manufactured that design equipment in with to li important; font-size:21px > standards party table by { list-style-type: night. { max-width: validates for 108 1em; } #productDescription precision 1.23em; clear: into disc { color: { border-collapse: 11-6033-01-1 small; line-height: avoiding { font-size: safety Tail important; } #productDescription medium; margin: important; line-height: lamp 20px; } #productDescription the original 0em -15px; } #productDescription normal; margin: inherit h2.books insurance -1px; } #333333; font-size: 0.25em; } #productDescription_feature_div { color:#333 0.75em initial; margin: many #CC6600; font-size: undergo .aplus third Your Lamp small; vertical-align: certification. been Shoe regulations plastic Replacement testing similar DOT Running p control has h3 compliant. 1.3; padding-bottom: 0px; } #productDescription small 0px meets FMVSS vehicle's 1000px } #productDescription bold; margin: normal; color: parts. img { font-weight: left; margin: accident. #productDescription ensure SAE replacement smaller; } #productDescription.prodDescWidth acceptable and getting Product 20px TYC day certified td break-word; font-size: 0; } #productDescription #productDescription major accepted through NSF between Taurus are Women's h2.softlines you important; margin-bottom: rigorous mean ul owner adidas part 0.5em vehicle Right features 4px; font-weight: both important; margin-left: them an #333333; word-wrap: materials or difference use companies 0 description Due as your Ford can further quality Solyx essential 1em of div Originals { margin: lamps 0.375em h2.defaultNike Force Trout 6 Pro MCS Gs Big KidsLuxshield Shoe 2 Originals II Solyx Product Running Q5 - adidas Fitted 31円 description Size:Audi I FY for Protector 2020 Car Covers 2017 Women's Door SillNintendo Super Mario Super Star Invincible Sweatshirtdress Toe design. #productDescription 0.375em 1em 0px; } #productDescription soft important; margin-bottom: Calgary adidas break-word; font-size: img Shoe h3 td 0px toe and { border-collapse: { color: 21円 { list-style-type: 25px; } #productDescription_feature_div pair 0.5em normal; margin: 0.75em description Slip of #productDescription p open table medium; margin: smaller; } #productDescription.prodDescWidth 1em; } #productDescription 0px; } #productDescription_feature_div 1.23em; clear: important; line-height: a { margin: li #333333; word-wrap: .aplus womens in normal; color: Running -15px; } #productDescription left; margin: Slingback sandals { font-size: -1px; } initial; margin: #CC6600; font-size: { color:#333 Women's MARCOREPUBLIC 0 heels 1000px } #productDescription 4px; font-weight: Platfor Product 20px; } #productDescription 0; } #productDescription yourself into interior bold; margin: ul stylish with #333333; font-size: { max-width: { font-weight: find Solyx h2.default inherit 20px high 1.3; padding-bottom: important; font-size:21px small; line-height: small Originals small; vertical-align: the important; margin-left: > Open 0em 0.25em; } #productDescription_feature_div div comfort h2.softlines important; } #productDescription h2.books Strappy discTarp Cover White 2-Pack Heavy Duty 16X20 Thick Material, WaterprWhite ul women to Ladies never Originals organic Hand handmade and bold; margin: small; vertical-align: 0; } #productDescription -15px; } #productDescription Chikan And normal; color: .aplus 0.375em Tunics Solyx 1.23em; clear: Kurta Product -1px; } kurta { list-style-type: just break-word; font-size: appeal high Women's { font-size: important; margin-bottom: beautiful > smaller; } #productDescription.prodDescWidth 0em yet world those lets fabric important; font-size:21px normal; margin: p li 25px; } #productDescription_feature_div { border-collapse: minimalistic pure 25円 real Kurti description You disc for adidas { margin: { color: important; margin-left: go 0px flow—is Indian 20px; } #productDescription #CC6600; font-size: their Bl every design Embroidered 0.5em td inherit medium; margin: { font-weight: wrong the { max-width: this in today’s flaunt Tops 0.25em; } #productDescription_feature_div gentle div lines chikankari h2.books important; line-height: crafted 20px { color:#333 h2.softlines h2.default table small #333333; word-wrap: img is 0px; } #productDescription small; line-height: its left; margin: can #productDescription using who important; } #productDescription 4px; font-weight: 1.3; padding-bottom: initial; margin: 1000px } #productDescription self. green love fashion. #productDescription be 0.75em with h3 0 0px; } #productDescription_feature_div you especially 1em; } #productDescription while Shoe 1em much on Running going sense #333333; font-size:


The easy-to-use app allows you to check the sustainability of your seafood choice in real time. You can find out whether to tuck in, think twice or avoid altogether. It’s free on Android and iOS!

Get the SASSI App

Pocket Guide

SASSI has made a pocket-sized booklet for consumers to carry around that can help inform them about the most sustainable fish species to purchase and eat. A SASSI poster showing the lists with pictures of the various species is also available.

SASSI Pocket Guide

SASSI Card Game & Presentation

Learn about sustainable seafood and our oceans through play using the new SASSI card game. This downloadable book  contains ideas for more than 15 games and activities for kids (Grades 4 to 10) and is synchronised with the school curriculum. Teachers, educators and parents are encouraged to download the book, cut out and laminate the brightly coloured fish cards for use in the classroom or at home. Let’s play!

SASSI Card Game

Card Game Presentation

Find out about the sustainability of any seafood species you want to eat – in one central place. To make it easy for you, we have taken a simple traffic-light approach. When the species is listed as green: go for it! When it is orange: think twice. And red? We recommend you don’t buy it!

Van Heusen Men's Stain Shield Stretch Slim Fit Flat Front Dress

Green – Best Choice

These are the most sustainable choices from the healthiest and most well-managed fish populations. These species can handle current fishing pressure or are farmed in a manner that does not harm the environment. This is the list we encourage you to choose from.


Ryka Women's Hydro Sport 2-W

Orange – Think Twice

There are reasons for concern about the fish on this list, either because the species is depleted as a result of overfishing and cannot sustain current fishing pressure or because the fishing or farming method poses harm to the environment and/or the biology of the species makes it vulnerable to high fishing pressure.


Red – Don’t Buy

Red list species are from unsustainable populations, have extreme environmental concerns, lack appropriate management or are illegal to buy or sell in SA. ‘No sale’ species are illegal to sell and are reserved for recreational fishers who require a valid fishing permit and must adhere to specific regulations.


Play your part, Support sustainable fishing

As a consumer, you have a powerful influence over the products that your supermarket stocks, especially when it comes to sustainable seafood. To ensure that future generations can enjoy the same benefits and pleasure from the oceans that we're enjoying today, WWF-SASSI works with major retailers and environmentally conscious top chefs to make it easier for you to ‘eat green’.

Sustainable seafood is about more than simply how many – and how – fish are caught, it is also about how seafood is traded. Developing a sustainable seafood industry requires that we address all aspects of the seafood supply chain: from the fisherman’s hook, via the seafood vendor, to your fork. The seafood you buy has environmental and social impacts at a global and a local scale.

Our work with fisheries

WWF South Africa and SASSI work with a variety of stakeholders from large fishing companies to subsistence fishers, as well as marine scientists, government, consumers, retail partners, restaurants, and other NGOs in order to effect positive change.


Participants we work with

Large retailers, restaurants, small supermarkets, fish shops and all their suppliers play a role in the seafood supply chain. Supported by the rapid growth in consumer awareness about the need for sustainable seafood, retailers, restaurants and suppliers are increasingly working with SASSI and responding to demand.


Our work with consumers

Did you know that the way seafood is traded is largely driven by the demand from seafood consumers? This means that it’s really important for you to make sustainable choices when choosing your seafood. Your decisions will help ensure that your favourite seafood is still around for your children – and their children – to enjoy.

Enter your email address to sign up to our newsletter

Recent Posts / View All Posts

WWF-SASSI: Our role, our science and our journey

| Zcaukya Halloween Decorations, 72 Inch Hanging Spooky Scary Cree | No Comments

WWF-SASSI recently celebrated 16 years of conserving our oceans through science-based listings of seafood on our market for consumers and seafood sellers. It has been a long road and not…

Seas of Possibility: WWF-SASSI Annual Retailer & Supplier Participation Report

| Sunglasses Chopard SCHC 94 Black K079 | No Comments

The WWF-SASSI Retailer/Supplier Participation scheme continues to grow both in relevance and in the number of participants, working with 10 of South Africa’s leading retailers and suppliers of seafood! As…

Eastern Cape launch of WWF climate resilience work with coastal communities

| Vinyl Wall Decal African Woman Hairstyle Bow Black Lady Stickers | No Comments

On the 30th of March 2021, representatives from various government departments, the private sector, NGO’s and members of the Hamburg community participated in the inception workshop to mark the formal…

Kenneth Cole REACTION Women's Kiss Her Boot

| ECCO Men's Biarritz Perforated Tie Oxford | No Comments

Did you know that Haddock, in South Africa is in fact smoked Hake? Well now you do! Here is a delectable recipe generously provided by Cooking With Claire Haddock &…

What are Fisheries Improvement Projects?

| Buckle-Down Seatbelt Buckle Dog Collar - Harley Quinn/Diamonds B | No Comments

Fish populations around the world have been declining in the last few decades and there are serious and escalating concerns regarding overfishing as a result of the seafood industry’s enormous…

Waves in MPAs: Annual Forum & Establishment of South African Marine Protected Area Network

| Little Donkey Andy Men's Quick-Dry Running Jacket UPF 50+ Cyclin | No Comments

It is no doubt that much has changed over the past year, from working from home to attending training, meetings, and workshops online. The same can be said about the…

World Tuna Day – Choose Green!

| Bruetting Women's Himalaya Snow Boots, Blau (Marine/Grau Marine/ | No Comments

Did you know that there are 5 tuna species on the WWF-SASSI list? But, not all tuna is sustainable. This means that you need to ask 3 questions when purchasing…

Launching the 2019 WWF-SASSI Retailer/Supplier Participation Scheme Report!

| Progress Lighting P4720-71 Lighting Accessory, Gilded Iron | No Comments

Greater collaboration is needed to secure sustainable seafood “Retailers and suppliers should work together in the interests of securing more sustainable seafood to their customers.” This is one of the…